I was blitz-shopping at Nordstrom the other day. I dashed in for one splurge item (Giorgio Armani Maestro makeup, if you must know – I buy it in person at Nordstrom because for some reason they are frequently out of stock in my shade, and the shipping charges at other sites make me mad).
I was in a real rush because I was on my way to meet First Class Queen at the Intercontinental for Happy Hour, where we had plans to enjoy plates of appetizers and plenty of free drinks. I was running to the nearest Nordstrom register when I literally bumped into James*, the nicest and cutest associate ever. (He was smelling the Diptique candles. I loved him already!)
James was so helpful, and understood my urgency. He quickly found my makeup and was helping me to check out within seconds….but he paused when I gave him my credit card.
“Do you know about Nordstrom Rewards?” he asked.
I had to admit that I didn’t (eek!). “I can’t waste a credit pull,” I confided. “I have to conserve them for great offers.”
In reply, he slid me a slick brochure. “Get In On This,” it read. I unfolded it to find an application for a debit card, in addition to a description about the program.
I peppered him with questions. Did he get credit if I applied? (No). Was there a fee? (No). Would they pull my credit for the debit card? (Probably). So what was so great about it?
Honestly it sounded very alluring. The main points of excitement for me were the Nordstrom Notes, the Personal Triple Points day, and the free alterations. Apparently when I signed up, I would get a $20 Nordstrom Note as a little bonus, then I would continue to earn them along the way. I imagined Nordstrom associates tossing handfuls of Nordstrom Notes at me as I gleefully racked up triple points on my personal day.
Who wouldn’t love that?
I grabbed the brochure and promised James I would think about it. He assured me that he didn’t care one way or the other, but that he was really looking forward to discussing Diptique candles again soon. I had to agree. And those Nordstrom Notes sounded very enticing…until I left the rarified air of Nordstrom. Once I was back out on the streets of San Francisco I came to my senses. What kind of a sign-up bonus was a $20 Nordstrom Note?
They almost got me.
Did they get you, too? 😉
*James is not his real name, of course.